Google Ads performance digests without the dashboard

Briffo is a live SaaS application that connects to your Google Ads and Meta Ads accounts via the official OAuth authorization flow and retrieves campaign performance data in read-only mode. It automatically analyzes key metrics and sends clear weekly performance digests to your inbox or Telegram.

Built for founders, marketers, and agencies who want a quick overview of campaign performance without logging into ad dashboards every day.

See example report
BBriffo
Weekly Performance — Dec 30 – Jan 5
Coffee & BloomE-commerce

Google Ads spent $1,247 with 38 conversions (+12% vs last week). Meta delivered 14 conversions at $28.50 CPA. Brand Search anomaly detected — CPC jumped 34%.

Lost now
$312
medium
Savable
$185
high
Risk
$540
medium
Recommendation
Shift 20% of Generic Search budget to Brand Search — lower CPA and higher intent signals this week.
Details
Spend
$1 247+8%
Conversions
52+12%
CPA
$23.98-4%
ROAS
3.2x+0.4
CTR
2.8%+0.3%
CPM
$6.40

What Briffo is

Briffo is a web app for SMB owners and agencies that turns Google Ads and Meta Ads performance data into clear, actionable digest reports delivered by email or Telegram.

Read our Privacy Policy.

Product verification

Briffo is a live product available through the Get Started onboarding flow. Reviewers can verify functionality by creating an account and connecting a Google Ads account via OAuth.

How it works

Set it up once. Briffo keeps you in the loop automatically.

01

Connect

Sign in with Google, link your ad accounts. Takes 2 minutes.
02

Briffo Analyzes

Briffo analyzes performance continuously and delivers reports in your chosen rhythm.
Weekly digest every Monday
Daily digests (Pro mode)
Up to 3 additional on-demand digests per day in Pro
03

Get Your Digest

Monday morning, open your email or Telegram. Done.

Verified Integration Stack

Google Ads API
Meta Marketing API
Read-only access
OAuth 2.0 secure connection

See what you get

A real-looking digest for a sample e-commerce business.

Real digest generated from live Google Ads data

BBriffo
View in browser

Weekly Digest

Coffee & Bloom · Dec 30 – Jan 5

Google Ads spent $1,247 with 52 conversions (+12% vs last week). Meta delivered 14 conversions at $28.50 CPA. Brand Search CPC anomaly detected.

Lost now
$312
medium
Savable
$185
high
Risk
$540
medium
Recommendation

Shift 20% of Generic Search budget to Brand Search — lower CPA and higher intent signals this week.

Spend
$1,247+8%
Conversions
52+12%
CPA
$23.98-4%
ROAS
3.2x+0.4

$20 that pays for itself

One actionable recommendation — like shifting budget from a high-CPA campaign — can save you hundreds. Briffo finds those opportunities every week.

* Results vary based on ad spend, industry, and whether recommendations are implemented. Not financial advice.

Simple pricing

Your first report is free. No credit card required.

Core

-50%For first 50 participants

$19.99

/mo

Pro

-50%For first 50 participants

$38.99

/mo

All Core features

  • Weekly digest every Monday
  • Google Ads + Meta Ads
  • Email + Telegram delivery
  • Any language
  • Shareable report links
  • Up to 5 businesses

Everything in Core, plus

  • Daily quick updates
  • Up to 20 businesses
  • Priority support

Frequently asked questions

  1. What data do you access?

    Read-only access to ad performance metrics (spend, clicks, conversions, etc.). We never modify your campaigns or access billing information.

  2. Is my data safe?

    OAuth tokens are encrypted with AES-256-GCM. We don't store raw ad data long-term — only aggregated snapshots for digest generation. GDPR compliant.

  3. What if I only use Google Ads?

    Works perfectly with just one platform. The more platforms you connect, the richer the cross-channel insights.

  4. Can I try before paying?

    Absolutely. Your first report is free — no credit card required. See if it's useful before subscribing.

  5. What languages do you support?

    English, Ukrainian, German, Spanish, Polish, and more. Digests are generated in your preferred language.

What Briffo does

Briffo is an ad performance digest service. It connects to your Google Ads and Meta Ads accounts via OAuth, pulls read-only performance metrics (spend, clicks, impressions, conversions, CPA, ROAS), and generates clear, human-language summaries delivered to your inbox or Telegram.

What data we access

Briffo requests read-only access to your Google Ads performance data. We access campaign metrics such as spend, clicks, impressions, conversions, and cost-per-action. We never modify your campaigns, access billing information, or make changes to your ad accounts.

How we use it

Your ad performance data is used exclusively to generate digest summaries. Data is encrypted in transit and at rest (AES-256-GCM). We do not sell, share, or use your data for advertising purposes. Raw data is not stored long-term — only aggregated snapshots needed for digest generation.

Read our full Privacy Policy

Get ad performance digests in your inbox.

Built for SMBs who'd rather run their business than stare at dashboards.